Student loan portals in the US
Private loans, refinancing and repayment guidance. $110.47 CPC against 450,000 monthly searches.
Does the Atlas publish its own student loans database?
Federal student loan servicers: $1.42 trillion managed — All five federal loan servicers' balances and recipient counts by loan status and repayment plan, from StudentAid.gov's quarterly portfolio files.
Which student loans portals get the most traffic?
By traffic, the largest student loans portals are Federal Student Aid (10.12M monthly visits), Scholarships.com (1.91M monthly visits) and Credible (1.24M monthly visits). Worldwide figures for 2026-09, third-party estimates from docs.dataforseo.com. Where available, each row below lists the portal's monthly visits next to its operator.
Who buys in US student loans, and is there a single national database?
- Who pays for attention here
- Refinance lenders and marketplaces such as Credible, SoFi, Earnest and LendingTree buy the pool's largest refinance clicks (head term "student loans" $110.47 CPC, 450000 monthly searches, measured 2026-09-01).
- What a cross-state index adds
- Credible and LendingTree already aggregate private refinance rate quotes; the uncovered side is official federal loan terms, servicer performance, forgiveness/IDR eligibility and state-based repayment assistance joined nationally, since federal borrower data is login-gated.
- Single national database?
- Yes — a federal one. Department of Education systems (StudentAid.gov/NSLDS) hold every federal loan with balances, servicers and status, but borrower-level detail requires login, the public data center publishes only aggregates, and private loans, prices and outcomes are absent (verified 200).
Source: studentaid.gov · Last reviewed 2026-09-17
How big is the demand for US student loans?
Google Ads, United States, 2026-09-01- Head keyword
- student loans
- Searches / month
- 450,000
- Cost per click
- $110.47
- Advertiser competition
- 41/100
Opening score 81/100 — high click value against thin advertiser competition.
What are the main student loans portals in the US?
The official source for FAFSA, federal loan servicing and forgiveness programs — operated by the US Department of Edu...
Scholarship matching database, the free side of the education funding market — aggregating scholarship, grant and fel...
Prequalified student loan and refinance rate comparison without a hard credit pull.
529 plan comparison and college cost planning; the reference source for state plan differences.
AI-powered lending platform offering personal loans and student loan refinancing.