Roofing contractor portals in the US
Roof replacement and repair leads. Storm-driven demand and a $19.97 CPC keep this a lead-generation battleground.
Which roofing portals get the most traffic?
By traffic, the largest roofing portals are GAF Contractor Locator (1.83M monthly visits), Owens Corning Contractor Network (715K monthly visits) and CertainTeed Find a Pro (412K monthly visits). Worldwide figures for 2026-09, third-party estimates from docs.dataforseo.com. Where available, each row below lists the portal's monthly visits next to its operator.
Who buys in US roofing, and is there a single national database?
- Who pays for attention here
- Roofing contractors and storm-restoration crews buy leads from Angi, Modernize and CraftJack while manufacturers like GAF and Owens Corning buy certified-contractor demand (head term "roof replacement cost" $19.97 CPC, 18100 monthly searches, measured 2026-09-01).
- What a cross-state index adds
- Angi and Modernize sell roofing leads and manufacturer certification lists cover brand-trained crews, but the uncovered side is state license status (roofing is licensed in only some states and unregulated in many), insurance and complaint history joined nationally.
- Single national database?
- No federal one; the primary database is state-level. Louisiana's State Licensing Board search shows license status, classification and disciplinary data for state-licensed roofing contractors, but roofing licensing exists only state-by-state with no national merge and gaps where states do not license the trade at all (verified 200; Arizona's roc.az.gov alternative returns 403 bot shield). Machine-readability measured 2026-09-17: the ONLY open-data roster that identifies roofing as a trade is WA data.wa.gov m8qx-ubtq (specialtycode1desc=ROOFING, 1,207 rows, 535 ACTIVE, refreshed daily); OR (vhbr-cuaq, g77e-6bhs 56,213 rows) and NY (i4jv-zkey 14,723 rows) carry no trade/specialty column, CA/FL/HI boards and data.ca.gov are 403, LA has no machine-readable output, Texas catalog has no state license roster. A standalone roofing face would be a one-state subset of /contractor-licenses (#256) — REJECTED for now (issue-ledger 2026-09-18). Re-evaluate when: FL DBPR or CA CSLB exposes an anonymous bulk API, LA LSLBC publishes machine-readable output, or any second state ships roofing-specialty open data.
Source: www.lslbc.louisiana.gov · Last reviewed 2026-09-17
How big is the demand for US roofing?
Google Ads, United States, 2026-09-01- Head keyword
- roof replacement cost
- Searches / month
- 18,100
- Cost per click
- $19.97
- Advertiser competition
- 50/100
Opening score 59/100 — high click value against thin advertiser competition.
What are the main roofing portals in the US?
Manufacturer-certified roofer lookup. Certification is the only widely used quality signal in US roofing.
The competing manufacturer network, with warranty terms tied to installer status.
Certified installer locator for CertainTeed roofing, the third big manufacturer credential directory alongside GAF and Owens Corning.
Home improvement quote matching, weighted to roofing, windows and HVAC — matching homeowners with vetted contractors ...
Locator for Atlas PRO+ certified roofing installer network with contractor profiles.
Homeowner-facing locator for certified Malarkey Roofing contractors — connecting homeowners with Malarkey-certified r...
Consumer search for TAMKO Pro certified roofing contractors near you — finding TAMKO Pro certified roofing specialist...
Instant roof replacement pricing from satellite measurement, one of the few products that answers the cost query directly.
GAF-run directory of review-verified roofing contractors with ratings, guarantees and completed-work photos.
Member directory of the National Roofing Contractors Association, listing member roofing contractors searchable by company, state and market segment.