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School and tutoring portals in the US

School ratings and tutor matching. Ratings sites drive real estate traffic as much as education decisions.

8
K-12 & tutoring portals
27,100
Searches/mo (head)
$15.11
Click cost (CPC)
53
Opening score

Which k-12 & tutoring portals get the most traffic?

By traffic, the largest k-12 & tutoring portals are NCES School Search (6.31M monthly visits), GreatSchools (5.15M monthly visits) and Wyzant (3.08M monthly visits). Worldwide figures for 2026-09, third-party estimates from docs.dataforseo.com. Where available, each row below lists the portal's monthly visits next to its operator.

Who buys in US k-12 & tutoring, and is there a single national database?

Who pays for attention here
Tutor marketplaces and franchise networks such as Wyzant, Varsity Tutors (Nerdy) and Mathnasium pay for parent acquisition (head term "tutoring near me" $15.11 CPC, 27100 monthly searches, measured 2026-09-01).
What a cross-state index adds
Wyzant and Varsity Tutors already aggregate tutor profiles and reviews in metros; the uncovered side is verified background checks, teaching credential/license status and school/district performance data joined nationally.
Single national database?
Partly — federal and state sources each cover part. NCES Common Core of Data covers every public school and district nationally (enrollment, staffing, finances), but tutoring providers are unregulated, so no official DB carries tutor license status, background checks, prices or reviews (verified 200).

Source: nces.ed.gov · Last reviewed 2026-09-17

How big is the demand for US k-12 & tutoring?

Google Ads, United States, 2026-09-01
Head keyword
tutoring near me
Searches / month
27,100
Cost per click
$15.11
Advertiser competition
63/100

Opening score 53/100 — high click value against thin advertiser competition.

What are the main k-12 & tutoring portals in the US?

The federal database of every US public school, district and enrollment figure — the federal database of every US pub...

Operated by National Center for Education Statistics · https://nces.ed.gov/ccd/schoolsearch/
Monthly visits 6.31M · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com
GreatSchools(未収録)Reviews & directory

School ratings used as much by home buyers as by parents; the ratings are embedded in real estate portals.

Operated by GreatSchools.org · https://www.greatschools.org/
Monthly visits 5.15M · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com

Independent tutor marketplace, in-person and online, priced by the tutor — featuring 80,000+ tutors with rates set in...

Operated by Wyzant (IXL Learning) · https://www.wyzant.com/
Monthly visits 3.08M · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com

Managed tutoring and live classes with matching handled by the platform — offering live 1-on-1 instruction across 3,0...

Operated by Nerdy Inc. · https://www.varsitytutors.com/
Monthly visits 2.20M · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com

24/7 on-demand online tutoring, distributed through schools, libraries and military programs as well as directly to families.

Operated by The Princeton Review · https://www.tutor.com/
Monthly visits 526K · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com

An independent directory matching students with local and online music teachers across instruments.

Operated by Music Teacher · https://www.musicteacher.com/
Monthly visits 67K · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com

The Piano Technicians Guild's official lookup of Registered Piano Technicians, the PTG's credentialed tuner-technicians, searchable by ZIP code and city.

Operated by Piano Technicians Guild · https://portal.ptg.org/technician/find
Monthly visits 12K · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com

The national music-teacher association's certified member search, covering private instrument and voice instructors.

Operated by Music Teachers National Association · https://www.mtna.org/cgi/page.cgi/Find-a-Teacher.html
Monthly visits 4K · 2026-09 worldwide (third-party estimate) · docs.dataforseo.com